First Outreach

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Simple, human outreach templates for finding the first conversations.

Keep it human

First outreach is not a funnel. It is a short message to a real person who might have the problem.

Discovery message

Hey [name] — quick one.

I'm building [product], aimed at helping [audience] with [problem].

Have you run into this before, or am I overestimating the pain?

Slightly warmer version

Hey [name], saw you're working on [specific thing].

I'm researching how [audience] handle [problem].
When you last dealt with this, what did you use?

Demo ask

I've got a rough version working now.

Would you be open to a 15 minute look? Not a sales call — I'm trying to learn where the pitch is clear vs confusing.

Rules

  • Personalise the first line.
  • Ask one question.
  • Do not attach a long pitch.
  • Do not pretend it is automated if it is not.
  • Track replies, objections, and exact wording people use.

The wording people use is raw material for your landing page.